The Challenge:
A hospitality client’s technology arm had engaged in a strategic planning effort to produce a strategic roadmap and implementation plans. From this exercise, the client developed over 300 potential initiatives. Our team was asked to review their plans and create a prioritization method in order to identify the most effective initiatives for growing revenue.
The Strategy:
A Jabian team of strategic planning experts led the effort to:
- Prioritize initiatives that maximized benefits while minimizing complexity and risk.
- Generate a weighted scoring criteria used to rank opportunities scientifically and collaboratively
- Consider dependencies, considerations, capacity, considerations, and risks during the prioritization process.
- Identify an estimate of costs to implement strategic initiatives
The Outcome:
Jabian’s prioritization efforts resulted in identifying the top 25% most profitable opportunities and creating a re-usable methodology to prioritize strategic initiatives. During the process, Jabian also identified interdependencies across the initiatives that allowed the client to optimally sequence the initiatives.
