Jabian Supports IT Company in Developing a Product Management Lifecycle

The Client:

Our client is a national information technology infrastructure solutions provider serving customers around the world. The client has a portfolio of secure cloud solutions, cost-saving managed services, enterprise-class data center space, and reliable network services.

The Challenge:

Our client had recently undergone an organization change to put a stronger emphasis on their products. This new focus, along with a lack of documented and standard processes provided an opportunity to create a new lifecycle to manage their product portfolio most effectively. The client was hoping to minimize miscommunication and improve the planning process both for new products, as well as management of products under development.

The Strategy:

To support the client in the development of a Product Management Lifecycle, Jabian leveraged our Product Management methodology. Through a partnership with our client team, Jabian followed a structured approach by:

  • Defining the scope;
  • Conducting stakeholder interviews;
  • Identifying the structure of the lifecycle (key phases, gates);
  • Collecting existing work products and inputs/outputs;
  • Defining ownership and roles/responsibilities for each activity;
  • Creating a governance structure.

Product Management Lifecycle

Supporting Details

The Outcome:

As a result of our efforts, the client has a documented process with clearly defined ownership of work products and checkpoints to move the product through the lifecycle. This project improved enterprise-level resource planning and financial forecasting, provided employees and customers with a process to submit ideas for new products and enhancements, increased communication and collaboration across teams with defined expectations and roles and responsibilities, and improved the overall quality of product launches by having standard processes and work products.

Insights